Meta to Announce Oakley-Branded Smart Glasses
Oakley and Meta: Smart Glasses on the Horizon
Get ready for a stylish upgrade in smart glasses technology! Oakley, the renowned eyewear brand, has teased a new product collaboration with Meta, Facebook's parent company. While not explicitly confirmed, all signs point to a pair of Oakley-branded smart glasses, a rumor circulating since earlier this year.
Meta's Track Record with Smart Glasses
Meta already has experience in the smart glasses market, having partnered with Ray-Ban to produce their own smart glasses. These glasses boast built-in cameras for capturing photos and videos, along with impressive AI capabilities. The AI can answer questions about your surroundings, making your daily life a little smarter.
Furthermore, these glasses incorporate speakers for music playback and hands-free phone call capabilities. They are a seamless blend of style and functionality, proving that smart glasses don't have to look futuristic and bulky.
Oakley's Smart Glasses: What to Expect
Based on previous reports from Bloomberg, the Oakley-Meta collaboration will likely leverage Oakley’s design expertise. The smart glasses might be based on the popular Oakley Sphaera model, potentially featuring the camera discreetly integrated into the center of the frame. This is consistent with a focus on a sleek, athletic design that blends seamlessly into everyday life. This design approach is clearly aimed at targeting cyclists and other athletes who already appreciate Oakley's sunglasses.

While Oakley's teasers have remained deliberately vague, featuring only the Meta and Oakley logos, the anticipation is palpable. The official launch is set for June 20th, where we can expect a full unveiling of these highly anticipated smart glasses.
The Competition Heats Up: Apple's Entry into the Smart Glasses Arena
Meta isn't alone in the smart glasses race. Apple is reportedly working on its own camera-equipped smart glasses, aiming to compete directly with Meta’s offerings. These glasses are expected to include similar features to Meta's Ray-Bans – cameras, microphones, and AI capabilities, all packed into a stylish, user-friendly design. You can read more about Apple's plans for smart glasses in this article: Apple Smart Glasses Launching in 2026.
Both Meta and Apple have bigger ambitions than just smart glasses; they are actively developing full augmented reality (AR) glasses. Meta has even showcased a prototype, codenamed "Orion," giving us a glimpse into the future of immersive technology. You can find details about the Meta Orion prototype in this article: Meta's Augmented Reality Glasses. Meta’s AR glasses are projected to launch as early as 2027, setting the stage for a potentially transformative shift in how we interact with technology.
The Future of Smart Glasses: Style Meets Substance
The collaboration between Oakley and Meta represents a significant step forward in the development of smart glasses. By combining Oakley's reputation for high-quality, stylish eyewear with Meta's cutting-edge technology, the resulting product has the potential to be a major player in the market. The focus on a design that blends seamlessly into everyday wear, rather than a bulky, overtly technological look, could be a key factor in their success.
The competition with Apple, however, ensures that innovation will continue at a rapid pace. Both companies are investing heavily in AR technology, and the coming years will likely witness a rapid evolution of features and capabilities. We can anticipate further advancements in AI integration, improved image quality, enhanced user interfaces and potentially even more sophisticated health and fitness tracking capabilities integrated directly into the glasses themselves.
The coming years promise to be exciting for consumers interested in the potential of smart glasses. The convergence of fashion, technology, and AI is paving the way for a new era of wearable technology, one that might just seamlessly integrate into our daily lives without sacrificing style or comfort.
This article, "Meta to Announce Oakley-Branded Smart Glasses" first appeared on MacRumors.com
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